Microsoft: Xbox “Anthem”

    That’s the anthem, get ya damn hands up.

    Our friends at Microsoft Xbox came to Exopolis with an idea that we got kind of excited about. Scratch that - instead of excited, make that full-on vibrating ecstatic. The toy geniuses wanted us to create the anthem for the new Xbox interface. I'll repeat - the call-to-fun for playtime worldwide. The result was a hero animation piece that plays when you first download the new user interface to your game console. We'd normally say "you're welcome" to the millions who saw it, but we're the ones that had the most fun.

    Client: Microsoft

    Project Type: Motion Design