Beautiful, Classic, Moody... Just Like Us
Pretty much the best thing on cable, Turner Classic Movies is the place for classic movies, and known for its sophisticated, minimal brand expression. So when the TCM team tasked us with concepting and creating a new hero ID for the network – something they hadn't done in 8 years – we were excited.
Exopolis' “Now Showing” moves the viewer dreamily through an atmospheric 3D cityscape filled with pensive citizens lost in reverie. Inspired by the paintings of Edward Hopper, this beautiful animation evokes the perfect mood for escaping the daily grind with a classic film – scotch on the rocks optional.