Microsoft Xbox: Console Anthem

    We Play for Millions

    Our friends at Microsoft Xbox had just completed the new user interface for Xbox, and had a critical, super high-profile project for us – to introduce the new system with appropriate fanfare to the millions of Xbox users worldwide. They tasked Exopolis with concepting, designing and animating a hero animation that would play when users first download the new interface to their console. Just your run-of-the-mill time-sensitive, mission critical, had-to-be-mindblowingly-awesome kind of project.

    Needless to say, our team of designers and animators (read: gamer nerds) were over the moon with excitement and developed an epic piece that celebrated the update and the entire Xbox experience.

    Client: Microsoft

    Project Type: Creative Strategy, Motion Design